An interactive paper made by JNL+ for 3E about Coca Cola for the promotion of deals in stores. This paticular promotion was about bergures.
The concept was that you have an interactive paper with NFC circuit insite that the user put their phone on the paper and by hiting one of the button on the paper a website with a video whould come up with the deal of their choice.
Creators
Konstantinos Lonis
Fuctionality
It’s an interactive paper with Contactive ink between the layers of paper.
The Contactive ink is design as a curcit to function as an NFC and passes throught buttons. When you put the phone on the NFC area you can press a button and get the corisponting website link open on your phone.
Link
http://cocacola.jnldeveloper.webfactional.com/blue_burger.php
Gallery
deal 1 
deal 2 
deal 3